ROI on Change Management

Posted by David Miller
I thought you might be interested in the early feedback from our ROI for Change Management survey. Our next newsletter and a subsequent webinar, will take a deeper look at the result. In the meantime, here are some headlines:

  1. The biggest current goal for change – by a long way – was increased productivity. No surprise there given the current recession.
  2. Organisations either seem to spend a small amount of money on implementation (less than £50,000) or a large amount (more than £1million). No idea yet why that is.
  3. Less than 10% of this money is spent on change management activities. This contrast with best practice that’s suggests 15-20% is more effective.
  4. The financial results were also widely dispersed. Ranging from £500 to £300 million! Will try to work out if related to how much was spent on implementation. Is there a correlation?
  5. The non-financial results look impressive. 67% of people thought their initiatives improved customer service and 47% thought they had successfully changed people’s behaviours. We often talk about change being unsuccessful but this might suggest the reality is different.
  6. Respondents believe that more than 30% of these results could be attributed to change management activities. So, interestingly, a small investment in change management might be giving a big pay-off.

Here is what we think the current state of play is change management ROI research:

More about the survey results in the Changefirst newsletter next week. Sign up at

Tags: Change Management, change management research, Change management tools, Change methodology, Organisational Change, Organisational Change management, Project management, ROI, ROI and change management, the roi for change management

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